Volume & Issue: Volume 4, Issue 1, June 2022, Pages 1-218 
Number of Articles: 9
Main Subjects
The Role of Performance Marketing in Achieving Sustainable Competitive Advantage for Hotels

Pages 20-36

Abdelaziz Mohamed Nasef; Mohamed AboTaleb Mohamed; Emad Mohamed Abdelaal; Marwa Gamal Abouraia

The Effect of Internal Marketing on Innovation in Hotels

Pages 37-54

Abdelaziz Mohamed Nasef; Mohamed AboTaleb Mohamed; Emad Mohamed Abdelaal; Marwa Gamal Abouraia

Journal of Tourism, Hotels and Heritage

Journal Archive